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A Record Of Wisden's Smith Promotion Offer

The purpose of this post is to maintain a record of a promotional offer made by Wisden on the evening of March 29, the day Australian captain Steve Smith had his terrible public mea culpa in a press conference in Australia. Wisden posted a tweet of their offer. Their promotions page also (screenshot below from here and here, with my thanks) detailed this offer. These details are as follows:

“Terms & Conditions: This offer is valid until 23.59, Monday April 2. Subscriptions start with issue 6, out April 12. Subscription are valid for a minimum of 12 issues. Your subscription will continue until Steve Smith next plays for Australia or for 24 months, whichever is sooner. Telephone order line is open weekdays 9am-5pm. Calls cost 7p per minute plus your telephone company’s access charge. Check with your service provider for call rates. Your subscription will start  from the next available issue. Subscriptions are non-refundable. Cancellation is possible on expiry.”

Wisden evidently realized that this was being received poorly. They deleted their tweet and edited their subscriptions page to remove the language about this subscription offer. This deletion was done without warning, and followed by a terse tweet saying “Apologies for any offence in our previous tweet – a misjudgement”, which omits any information about what the previous tweet was about and why it was deleted. 

Wisden’s very next post was of Steve Smith press conference.

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Wisden has, to date, not provided any details about who thought up the promotions offer, or why the offer was withdrawn.

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